This week I had an interesting experience that echoes what we were talking about several weeks ago with screens everywhere and increasing surveillance. I intern at a production company in Santa Monica. We share a beautiful, expensive office building with several other production companies, and we have a communal kitchen that's stocked with lots of high-end, communal snacks. People also bring their own things like Odwalla that they store in the refrigerator with their names written all over them.
Someone must dipped into someone else's private food, because when I went into the kitchen this week, I noticed something strange hidden in the back of a shelf of chips. It was a tiny, HD camera mounted up on old bags of honey-roasted peanuts. It was at the perfect angle to capture the refrigerator at all times.
Because this is a building full of production companies, I guess it makes sense that an expensive, HD camera and hours of continuous footage to sift through seems like an easier way of solving this problem than just talking with your fellow office mates and appealing to common decency. But common decency is boring, whereas catching a lying Odwalla thief in action with the video evidence to prove it is so much more exciting. Technology has given us a way to, not only enforce morality, but publicly shame those who transgress. It reminds me of this article in Gawker about public shaming for Twitter transgressions.
On an unrelated note, I'm drinking less Odwalla lately.